Health Services Marketing

Author: Richard K. Thomas
Edition: 2008
Binding: Kindle Edition
ISBN: B001RGEHVY
Category: Medical

Health Services Marketing: A Practitioner's Guide

"Despite the growing importance of marketing for health professionals, there is no concise how-to guide available on the topic for use by physician practices, hospitals and other healthcare organizations. Download Health Services Marketing medical books for free.
Although the industry has become increasingly market driven, healthcare administrators and marketers are left with little guidance with regard to the concepts, techniques, and data appropriate for healthcare marketing.

The proposed book would serve as a convenient reference for health professionals who want to understand the marketing process, develop marketing initiatives or interface with marketing professionals. Marketing theory and the history of marketing in healthcare will be minimized in an attempt to provide a practical guide Get Health Services Marketing our bestseller medical books.

Health Services Marketing Free

Although the industry has become increasingly market driven, healthcare administrators and marketers are left with little guidance with regard to the concepts, techniques, and data appropriate for healthcare marketing Marketing theory and the history of marketing in healthcare will be minimized in an attempt to provide a practical guide

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